Nov 6, 2011 7:30am EST
back, we'll answer your business questions about key words for search engine optimization and finding developers for a start-up. and today's elevator pitcher saw the light for those of us who have trouble reading menus in those romantic but dimly lit bistros. shazi: seven years ago, i had this idea. to make baby food the way moms would. happybaby strives to make the best organic baby food. in a business like ours, personal connections are so important. we use our american express open gold card to further those connections. last year we took dozens of trips using membership rewards points to meet with farmers that grow our sweet potatoes and merchants that sell our product. vo: get the card built for business spending. call 1-800-now-open to find out how the gold card can serve your business. >>> who you ever tried to read a restaurant menu by the light of that small candle on your table? it can be tough. but today's elevator pitcher came up with a solution to save your eyesight and your appetite. hi, good morning. >> good morning. gillian dinnerstein. >> good morning. barry moltz, ni
Mar 6, 2011 7:30am EST
much, you guys. who says you need to break the bank on costly search engine optimization services? you don't. here are five free tools courtesy of allbusiness.com. google offers a number of tools to analyze your site's performance and track search trends. diyseo's website grades on search criteria. seo searches simultaneous in google and yahoo. tolo helps covers your message boards. if you are looking to track down the one decision maker, buzz stream e-mail research tool provides search yearies that can help you pinpoint someone's e-mail address. still to come, today's elevator pitcher wants people to take control of their health and stay fit. i'm sam chernin, owner of sammy's fish box. i opened the first sammy's back in 1966. my employees are like family, and i want people that work for me to feel that they're sharing in my success. we purchase as much as we can on the american express open gold card so we can accumulate as many points as possible. i pass on these points to my employees to go on trips with their families. when my employees are happy, my customers are happy. how can th
Jan 16, 2011 7:30am EST
a secure networking at home and how to use search engine optimization. you'll find all of today's segments plus web-exclusive content with more information to help your business grow and don't forget to become a fan of the show on facebook. you can also follow us on twitter. it's at msnbc.com/biz. >> one thing i strongly discourage is a joke. aren't you a comedy trainer? yes, i am, but i don't want to hear jokes. i want the truth. >> how stand-up economy is boosting the bottom line of a new york-based public relations firm. till then, i'm j.j. ramberg. and remember, we make your business our business. seven years ago, i had this idea. to make baby food the way moms would. happybaby strives to make the best organic baby food.
Jan 22, 2011 5:30am EST
network at home to finding the best twitter application for your needs, to effectively using search engine optimization. to learn more about today's show, just click on our web site, it's openforum.com/yourbusiness. you'll find all of today's segments plus web exclusive content with more information to help your business grow. >>> and don't forget to become a fan of the show on facebook. we look forward to getting some of your feedback. you can also follow us on twitter. it's@msnbcyourbiz. >>> next, learning to laugh at the office. >> one thing i strongly discourage is a joke. aren't you a comedy trainer, yes, i am. but i don't want jokes, i want the truth. >> how standup comedy is boosting the bottom line at a new york-based public relations firm. >>> until then, i'm j.j. ramberg. and remember, we make your business our business. seven years ago, i had this idea. to make baby food the way moms would. happybaby strives to make the best organic baby food.
Jan 23, 2011 7:30am EST
to spend a little less. still to come, search engine optim optimazation. and today's elevator pictures hope that they have a product that will give them a slice of the market. ♪ when the moon hits your eye seven years ago, i had this idea. to make baby food the way moms would. happybaby strives to make the best organic baby food. in a business like ours, personal connections are so important. we use our american express open gold card to further those connections. last year we took dozens of trips using membership rewards points to meet with the farmers that grow our sweet potatoes and merchants that sell our product. we've gone from being in 5 stores to 7,500. booming is using points to make connections that grow your business. >>> you want to be positive and engaged in that. you have to be a part of the conversation. it's a two-way vehicle. >> so the more that is being talked about, the more stuff generated on social media about you will help in your search? >> yeah. you'll actually start seeing depending on the news, you see tweets show up in the google search results, for example. it'
Jan 29, 2011 5:30am EST
travelers are looking to spend a little less. >>> still to come, search engine optimization. how to did your business to the top of an internet search. >>> today's elevator pitchers have something they hope will give them a piece of the market. seven years ago, i had this idea. to make baby food the way moms would. happybaby strives to make the best organic baby food. in a business like ours, personal connections are so important. we use our american express open gold card to further those connections. last year we took dozens of trips using membership rewards points to meet with the farmers that grow our sweet potatoes and merchants that sell our product. we've gone from being in 5 stores to 7,500. booming is using points to make connections that grow your business. >>> for every business that wants to get more leads and drive more traffic to its website, which is basically most businesses, it is incredibly important to make search engine opinionization a part of the growth strategy because in order for your business to have any sort of impact online, joy to rank high in the search engines.
Aug 21, 2011 7:30am EDT
and the e-mail. differentiate yourself and make yourself a professional in that area. >> search engine optimization would be important for this type of thing, too. >> i think it would be easy because he's got such a specialty and such a niche that he could go for the really, really specifics key words and probably target even specific artists and specificier as of art, typeses of art work to dell dig in deep and to make it work and be cost effective. >> thank you very much for all of that advice. it was helpful. if any of you have a question for our experts all you to do is go to the website, it is openforum.com/yourbusiness. again, the website is openforum.com/yourbusiness or if you'd rather e-mail us your questions and your comments. the address is email@example.com. >>> as we have all experienced, small business owners have problems to deal with. my next guest says that the people are successful don't necessarily know the answer to all of their issues, but they know what questions to ask. robert kaplan is a professor of management practice at the harvard business school, and he
Jun 18, 2011 5:30am EDT
new customers. and getting a lot of people talking about you online can help your search engine optimization. interested? check out our website of the week. whirlocal.com helps you gather reviews of your company, share them and helps get you higher on search results. there's a one time set up fee and a monthly monitoring fee. >>> to learn more about today's show click on our website. you'll find all of today's segments plus web exclusive content with more information to help your business grow. don't forget to become a fan of the show on facebook. we love getting your feed back. you can also follow us on twitter. next week, we come to you from this year's "the new york times'" small business summit. we'll talk to owners and experts to find out where the money is for funding and we'll meet a small town dress shop owner who's dream was to leave the suburbs and open a shop in the big apple. >> you're in connecticut people don't count you as anything. even though our stores are westport and greenwich are fabulous. it would be oh, you're in connecticut. you're not in new york. so we
Sep 21, 2011 12:00pm CDT
lower in their search engine optimization ... >>is a growing problem cyber crimes is estimated that in the united states more than 100 people are victimized each minute so how do you protect yourself? trib-u and jennifer weigel has the advice ... >>it seems that too many of us don't keep the updates as we are supposed to ... we are not proactive and taking those updates for security on our computers ... here are things that can help you take those security software updates you do not want to share too much about your personal life on social media ... especially watch those passwords and the way that you create them ... use special tricks to create unique passwords for security use acronyms for example of a phrase or trait that describes your interests there are applications that can shut down your personal information if you lose your phone or in the event of theft cyber crime can be identity theft bank fraud hacking virus personal information theft through electronic devices credit card and what we call fishing scams pfishinghishing scams cyber gambling adults sites wind
Dec 11, 2011 2:15pm EST
engine optimization because not everybody just put the mother nature networks. sometimes they might put in hybrid cars or organic cars. that's a big part of how we get traffic as well. but those to be the top categories. in terms of being a fad, when we started this 2.5 years ago, i can tell you how many people came up and said yes it's hot right now, but it's going to be gone. not only is it not a fad, it is becoming more and more a part of what we find is acceptable culture. you know, you may have seen this story on the front page of "the new york times" about plastic bags in school you know, everybody used to put their sandwiches in a plastic that. it's an embarrassment now for these kids to come with plastic bags because they feel guilty that their parents are being irresponsible. you know, sales have gone down from tupperware container storage. so not only is it the cultural shift its permanent, by the way, but it is also a demographic shift because the teenagers and young people and where they work as the event -- you know, how responsible is the company? it is a major factor in h
Jun 2, 2011 6:00am EDT
these five occupations as being the most in demand right now. these are your red hot jobs. search engine optimizer. there are more jobs than people available to fill them. these are the folks that help web sites elevate their rank search engine result. next up, truck driver. 1.4 job seeker for every opening. financial analysts, 1.5. software engineers, phoenix who make mobile apps, 1.7 applicants per job. home health aides, 1.7 there. business development director. two active job seekers for every job opening and finally, international law, 3.2 active job seekers for every position. >>> right now, wall street is looking a tiny bit higher after a rough day yesterday. the major averages all dropped over 2%, a 280 point loss for the dow. that's after two economic reports about the health of the job market and the manufacturing sector. it was, of course, the first day of june and june has the reputation on wall street of turning in the worst monthly performance for the dow. over the last 20 years. >> if you book travel online, you know some web sites are faster than others. our partners at
Dec 25, 2011 8:00am PST
in -- seo, search, engine, optimization, putting in words and phrases that will cause people who are searching the internet on google to find you. therefore, you get traffic. >> where specifically, to trick search engines into putting your results at the top. you're writing the dumbest headlines as possible so machines will like them. whereas making great stuff that people will like. certainly that includes cat pictures. i love cat pictures. if you includes like really hard, meaningful news. includes scoops. includes great explanatory reporting. >> so the headline says he's not abandoning cat pictures. but is there a democratic element to it in the sense that do you as the new editor get to decide what goes up at the top of the page? or are the most popular things as determined by your followers and friends and enemies going to get the most prominence because they've been shared the most? >> it's something we're figuring out now. i appreciate everybody's advice. right now for instance on buzzfeed, there's a hot list which shows the hottest things on the internet. it's a mix of ru
Oct 22, 2011 11:00pm EDT
categories. transportation is very good. a lot of this has to do with search engine optimization because not everybody puts in mother nature networks. sometimes they put in hybrid cars. that's a big part of how we get trapped as well. in terms of being a fad, when we started this two and a half years ago, i can't tell you how many people came up and said well yes, it's going to be gone and not only is it not a fad, but it's becoming more and more on what we find this acceptable culture. you know, you may have seen this story -- it was on the front page of "the new york times" about classic bags in school you know, everybody has to put their sandwiches and plastic bags. it's an embarrassment not to these kids because they feel guilty about their parents are being irresponsible. and you know, the sales have gone down from tupperware and container stores. so not only is it the cultural shift that's permanent, by the way, but it's also a demographic shift because the teenagers and young people are interested in where they work. i responsible is in major fact. how they go to work. and these t
Feb 27, 2011 9:00am EST
by companies that really have a knack for understanding search engine optimization. those companies are often referred to as content farms. you click on them, you know, you get something that's remotely related to what you're looking for, but potentially isn't very helpful, might even be factually inaccurate, and is probably covered with ads so that the company that created the content can reap the benefits there. >> so, how is google tweaking things? i mean, for all of us, is it, i guess the concept, should we broaden the search or should we reduce the search words? >> one of the things google keeps very much under lock and key is how it handles its search algorithm, so there's a lot of very calculated tweaking going on there and a lot of that is absolutely not open to the public. >> then they've got the psychic i'm feeling lucky button, too. so they have to be thinking what you're thinking, exactly what you want, so that has to be right. >> absolutely. and i think google has something at stake here because these companies have figured out how to gain its algorithm and get higher rankings. i
Jul 16, 2011 3:00am PDT
.e.o. strategist, 1.7 seekers for every job opening for $70,000 opening. >>guest: a strategist is search engine optimizing, there is no bachelors, so this is the type of job people who are looking to restrain themselves, there is a lot of information online, and a lot of companies looking for people with the skill set to help market their business in digital age. molly: and truck drivers. >>guest: yes, truck drivers that was a surprise on this list but in a lot of ways it makes sense. lots of goods need to be shifted and the great thing about people looking to reskill themselves, a truck driving, commercial driver's license can be earned this six weeks by schools that provide job placement assistance >> and a lot of people perked up when they thought they could be quaffed. where can people go for more information? >>guest: we have thousands of these jobs available from the police officers who are looking to hire, and what we also have is our supply and demand section helping employers zero in on the markets where can they fine the hard to recruit tall end. molly: thank you, hope, for the tips o